About Us
Icelandic Wellness
At Icelandic Wellness, we are more than a sauna brand — we are part of a company built on decades of experience in wellness, hydrotherapy, manufacturing, and dealer support.
While many sauna companies begin with a single container of imported product, Icelandic Wellness is backed by something far greater: a large-scale manufacturing operation, a dedicated team, and a deep understanding of what it takes to build, support, and grow wellness products in today’s marketplace.
About Us
Built on Decades of Expertise
Our home is in Franklin, Kentucky, where our expansive manufacturing campus reflects the strength behind our brands. From hot tubs and swim spas to cold plunges and saunas, our team understands the full wellness category — not just one piece of it.
With more than 45 years of combined industry experience, our team brings unmatched knowledge from both the sauna and hot tub industries. That experience shapes everything we do — from product development and dealer support to customer experience, technical training, and long-term brand growth.
About Us
Experience the Nordic Wellness Lifestyle
Icelandic Wellness was created to bring together the beauty of Nordic-inspired wellness with the strength of a proven American company. Our lineup includes traditional saunas, infrared saunas, hybrid models, red light therapy, outdoor saunas, cold plunge, hot tubs, and swim spas — offering a complete wellness experience for today’s homes, showrooms, and outdoor living spaces.
We are proud to be large enough to support our dealers with confidence, yet focused enough to care about every product we bring to market.
Icelandic Wellness — where experience, innovation, and modern wellness come together.